Franchise Operations

Forget career ladders. Get on the BURGER KING® escalator and be part of a dynamic global brand.

Our 100% flame grilled, fully certified Aberdeen Angus Beef burger gives us a warm feeling inside. And we just love that. But what also gives us a warm feeling is that all our franchisees have drive, energy and passion. And we love that even more.

In return, we provide them with the opportunity to realise their entrepreneurial potential with development opportunities of multi-site BURGER KING® operations.

Now, we're not sure if you know, but we've been doing this for a while. Since 1957 in fact, so we're pretty confident, even if we do say so ourselves, that we've got the expertise to help you find the right site for the right price. Our design and construction teams will even pop along and make sure it looks great for your first day of trading.

The sweet smell of success is a flame-grilled burger.

We wouldn't be here if it wasn't for our WHOPPER®. It is after all, what put BURGER KING® on the map. But while it keeps us as a great big landmark on the restaurant horizon, we also have to do a lot of hard work behind the scenes, to make sure your franchise is a great success too.

We put a lot of investment into research and development to ensure we build on our success together. We also investigate and innovate new product development and improvement in restaurant environment to make sure that our customers and franchisees have constant big grins on their faces.

A WHOPPER that isn't flame-grilled. That's completely wrong. Not telling people about how lovely BURGER KING® is. That's crazy. That's why our marketing spend covers regular TV adverts and promotions to build brand awareness and customer loyalty. And because we're committed to customer research, it means that we can respond positively and quickly to changing customer tastes and needs.

While we love to hear the "mmmmm's" and "ahhhh's" coming out of our restaurants, we like to get a little more info from our customers, so actively encourage feedback to ensure you get the most from your franchise.

And first place goes to...

Can you go for gold and lead a team of people? Being a franchisee requires a lot of energy and commitment as our customers expect us to deliver exceptional value and service.

With our commitment and hands-on management technique, you'll be involved in the day-to-day running of your business, maximising the performance of your team.

You'll invest in high achievers, motivating them through performance management, training and development programmes and incentive schemes.

You and your team will take pride in the fact that you offer them and your customers a great BK™ experience through high standards in quality, service and cleanliness.